Elevate your customer journey and increase your bookings
Email Templates
Stop getting in your own way and get your business Thriving
1:1 Power hours
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How to
Work With Me
Get Clarity and Confidence with a Power Hour
Download, Implement, and Grow!
Ensure yourself and your business is protected
Contracts and T&Cs
Wedding and Celebration Cake Contracts,
T&Cs and Displayware hire templates!
Find out more
From £17
From £5
Never again ask the question
"what should I post today?"
Social Media Planner
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From £87
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Up to 16 weeks worth of posts planned!
From £27
1:1 Power hours
You've mastered the art of baking, and your creative cakes are the talk of the town among friends and family. But now you're ready to take the leap, to turn your passion into a full-time career.
Or maybe, you have already taken the leap and opened your cake business, but are struggling to grow it - the thought of it ever becoming a full time job feels far off and impossible.
The journey from hobby baker to business owner can feel overwhelming, especially when you're juggling work, family, and everything in between. That’s where this Power Hour comes in.
Do you struggle with pricing your cakes, managing your time effectively, or building a social media presence that attracts clients? You’re not alone. Many creative cake makers, especially those just starting out, face these challenges.
The Power Hour is your opportunity to get personalized, 1:1 support that’s tailored to your specific needs. In this focused session, we’ll dive deep into the challenges holding you back and create a clear, actionable plan to move your business forward.
Who are they for?
What will you get out of it?
- A clear understanding of how to solve your current challenge
- Exact next steps to take in your business
- A customized action plan with practical, actionable steps to implement immediately
Why work with me?
In just three years, I’ve grown my cake business from a small home operation to a thriving full-time career. I left my 9-5 teaching job to pursue my passion, and now I’m dedicated to helping other creative cake makers do the same. I understand the challenges you’re facing because I’ve been there too.
What others have said
"I love how you explain things clearly!!!!!"
"I think your tutorials are super helpful and you are very knowledgeable! I appreciate you!"
"Ruth takes the time to explain things as if I’m not a prior baker. She doesn’t try to make me feel like I'm not as good as her or our talents aren’t good. Ruth treats us as equals who just need advice."
Ready to take the first step towards turning your cake passion into a thriving business? Book your Power Hour today and get the clarity and confidence you need to move forward.
FAQs
- Where do they take place?
- How do I book the hour slot?
- What if I have lots of things I need help with? How do I pick what to start with?
- Do I need to prepare anything for the session?
- Can I do more than one Power Hour? I need lots of help!
If you would like ongoing support across many months, get in touch at ruth@mooreishcakes.co.uk for a bespoke 1:1 plan including saving money on 3, 6 and 12 month options!
Don’t let uncertainty hold you back. Take the leap and invest in yourself and your business. Book your Power Hour now and start turning your cake business dreams into reality.
Book Today
Book Today
Book Today
Fully Editable Contracts
You will receive an easy to edit contract to use for all wedding and/or celebration cake enquiries.
The contract covers; Booking details, Booking Fee, Payment, Delivery and Setup/Collection, Cancellations, Refunds, Postponements, Alterations.
Sending out a contract, protects your business, makes you look more professional and provides security for you and your customers.
Not having a contract puts you and your business at risk!
Please ensure all items in red are edited to fit your business before sending to a customer.
For sole use by you only, please do not share with others or try to sell as your own. Thank you.
As these are instant digital downloads, there are no refunds available.
Contract Templates
Wedding Cake
Contract
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celebration Cake
Contract
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Bundle - Wedding & Celebration cakes
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Fully Editable T&Cs
You will receive a very comprehensive set of Terms and Conditions, which will cover: Basis of Sales,, Quotations, Cake sizes, Booking Fee, Payment, Delivery and Setup, Collection, Order Confirmation, Cancellations, Refunds, Postponements, Alterations, Allergens, Fresh Flowers, Complaints, Imagery ownership and usage.
Having clear T&Cs on your website and in email correspondence helps keep your business protected, makes you look more professional and sets a statement of intent for you and your customers when dealing with any issues.
Terms and Conditions Template
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Not having Terms & Conditions puts you and your business at risk!
Please ensure all items in red are edited to fit your business before sending to a customer.
For sole use by you only, please do not share with others or try to sell as your own. Thank you.
As these are instant digital downloads, there are no refunds available.
Fully Editable contract for all cake stand and displayware hire
You will receive an easy to edit set contract for when hiring out a stand or item for display purposes. The contract covers: Rental Details, Rental period, Rental fee, Deposit collection, Care, Cancellations, Refunds, and Returns.
Having a legal contract in place when hiring out items is vital to ensure they return to you in a timely manner and any damage is covered by the customer.
Cake stand and display ware hire is a great way to increase the value of your orders, without increasing your time.
Cake Stand and Displayware hire contract
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Not having contracts in place puts you and your business at risk!
Please ensure all items in red are edited to fit your business before sending to a customer.
For sole use by you only, please do not share with others or try to sell as your own. Thank you.
As these are instant digital downloads, there are no refunds available.
Weddings
Celebrations
Bundle
Buy ALL Contract Templates as a bundle here!
Do you struggle with writing emails to potential clients?
Are you unsure how to follow up after a consultation, respond to enquiries, or close a sale?
Do you spend ages trying to find the best way to word an email or what to email next?
Poor communication can lead to missed opportunities and lost income, making it harder to grow your business.
These professionally crafted email templates are designed specifically for cake business owners like you. Whether you’re responding to an intial enquiry, following up after being ghosted (!), or wanting to get more reviews - these templates will help you communicate clearly and effectively, so you can build a better customer experience and increase your bookings.
- Sequence timeline of how these emails are used in my own business. So you can see how and when to use each email.
- Enquiry Response Templates: Quickly and professionally respond to potential clients, setting the right tone from the start, gathering all the information you will need to get a quote together.
- Follow-Up Templates: Not sure how to deal with being 'Ghosted' or how to secure your booking? These templates re included to keep the conversation going with follow-up emails that encourage bookings.
- Logistical Templates: Clear emails that cover booking confirmations, invoices, delivery/collection of the cake, ensuring clarity and professionalism.
- Thank You and Review Request Templates: Strengthen client relationships and build your reputation with heartfelt thank you emails and requests for reviews.
What's included?
Why Buy from me?
Ready to elevate your communication and boost your bookings?
Download these email templates today and start seeing the difference in your client interactions.
- Are these for wedding cakes or celebration cakes?
- How customisable are these email templates?
- Do I need any special software to use the templates?
- What if I’m not very tech-savvy? Are these templates easy to use?
- Are there templates for different scenarios, like sending invoices and organising delivery?
- How soon will I receive the templates after purchase?
- Can I share these templates with others?
- Will I receive updates to the templates in the future?
- What if I need help customizing the templates?
Don’t waste your precious time trying to wrestle with how to word each email. Invest in these email templates today, and start connecting with your clients more effectively. Download now, and take the first step towards building a stronger, more successful cake business.
FAQs
Ready-to-use Email Templates
Make planning your posts easy and super quick!
If you find yourself wondering what to post, squeezing it in when you have a moment, taking huge breaks and struggling to be consistent because you just don't know what to post each week - then this is for you.
This Social Media Planner plans up to 16 weeks of content for you automatically!
So each week, you open it up and there are your posts planned for the week.
Social Media Planner
An editable Excel Spreadsheet
The planner is an excel document with all the complicated formula done for you.
Once you've input your content topics, the document will automatically populate a schedule for you, so you don't have to wonder what to post each week.
With the option for a 3 or 5 day schedule (Instagram's recommended amounts) to suit your needs.
A BONUS Idea Bank sheet
This is the KEY to never running
out of ideas and is the secret to
how I post 10 times per week
(for 2 separate accounts)!
It is the ULTIMATE tool to never again having the excuse "I don't know what to post". With the space for up to 500 post ideas - it's kind of impossible to run out!
If you're thinking - "I can't possibly come up with 500 post ideas!"
The way this planner is set out - you won't even realise that you have!
And honestly you don't actually need that many 🤣 I've got about 250 in mine, I've been using it for 6 months and I still haven't run out!
Easy to follow step-by-step breakdown
There are clear instructions, examples and advice on not only how to use the spreadsheet (even if you are a complete Excel novice!), but also how to come up with your topics and content areas.
Content creation has NEVER been easier when it's broken up in this way.
What's inside?
This planner is for ANYONE who finds themselves thinking "I don't know what to post this week".
As you input the topics of content, it can really be used by anyone for any business.
Although I am a Wedding Cake Maker, you do not need to be making wedding cakes to be able to use this planner. I have Cake Makers, Calligraphers, Celebrants and more using it! (Don't you just love a bit of alliteration?).
The Examples given are from my Wedding Cake business, but many topics would be the same for other wedding professionals, non-wedding cake makers and any product based business.
Who is this Planner for?
" I have gone from finding social media overwhelming and muddling my way through, to having structure and so much more understanding. There's no more staring at a blank screen with no idea what to post, now I have weeks planned in advance and an actual strategy that has already seen growth in my business."
- Clare Warren, Calligrapher
Oh wait! There's more!
then you are going to want this upgrade!
Option 1:
If you just need a kick start reframing your relationship with instagram and how to get the most out of your account, then upgrade to the one hour support session.
We'll spend one hour in person or online: going through your content topics, the basics of reels, post types and how to get more eyes on your business and SALES through instagram.
Investment: £97
This includes one hour 1:1 with me and my eyes on your business, plus the Social Media Planner.
Buy the Social Media Planner here for just £27!
If you know one hour isn't going to cut it. You feel like you're drowning when it comes to creating content, your messaging and how to get people to buy your services, AND you need the acountability to keep going then you're going to want to be one of my 3 month VIPs.
This will be a 3 month 1:1 program.
It includes FOUR 1:1 calls where we cover the following:
Call One: Getting clear on your messaging
We will dive deep into who your ideal client is, what your brand values are and how this will feed into your content. This is where we will come up with your content Topics, so that you have a clear idea of how instagram will best work for your business to raise awareness and make sales!
Call Two: Social Media - all you need to know
You will learn exactly how to utilise instagram to help grow your business by increasing your views, your engagement and most importantly your SALES. This will cover reels and other types of posts, how you should be using Instagram for YOUR business (it is not the same for every business nor person behind the business!) and all the technical knowledge so that you are no longer spending hours creating one post.
Call Three: Evaluate and Tweak
Your audience and your business are not the same as someone else's. So it is important to evaluate what is working well and tweaking what isn't. In this session, we will delve into your insights and I will show you how to actually utilise all those metrics to hone in on what is working successfully for your business. So that you can grow your account, post with intention and bring in those sales!
Call Four: Final Check in and Action Plan
I like to leave this final session more open as it is often different for each person, depending on their journey so far with me. This usually consists of a final check in on how you are getting on with everything you have learnt across the 3 months and also setting an Action Plan for moving forward.
After 3 months you will be clearer on how best to use instagram to grow your business, increase your views and your engagement and most importantly your sales.
All of this, plus 5 days a week Voxer support to ask me any questions throughout the week as they occur to you, plus the Social Media Planner.
Investment: £347 (3 and 6 month payment plans available)
Enquire about 1:1
availability here
Enquire about 3 month VIP availability here
Want to try the planner first?
Just email ruth@mooreishcakes.co.uk when you're ready to upgrade!
As this planner is an INSTANT download, there are no refunds available.
Buy the Social Media Planner here, for just £27!
Buy Now!